Asaleo Care |

World First – introducing Handee towel in a box!

31 Aug 2014

Have you ever found you’ve only had one hand free to clean up the mess you just made?

Purex is manufactured locally and sustainably

31 Aug 2014

Our Purex range in New Zealand is proudly 100% manufactured locally and FSC certified. You can read more about our company’s commitment to responsibly forestry on our Sustainability page, and more about FSC® in NZ here

"I love brekkie slop all over my kitchen!"

29 Aug 2014

...said no one, ever! Have you seen our cereal explosion television commercial? Or how about our infamous bin juice ad?

Deeko partners with BioPak to launch market leading environmental offering

28 Aug 2014

Deeko has proudly partnered with BioPak to offer environmentally sustainable Deeko products across Australia.

Have you checked out our Libra Girl website?

27 Aug 2014

We know that the world of a teenage girl is a mad jungle you can easily lose your way in, so we have put our Libra Girl site together to give our teens some kind of a map!

Asaleo Care Announces Pro Forma Results for Half Year ended 30 June 2014

27 Aug 2014

Asaleo Care has released its pro forma results for the half year ended 30 June 2014.

Purex: Strong on softness, longer on the roll

26 Aug 2014

Our Purex television commercial features the ever popular Rolly Dog promoting Purex Mega Roll - the longest roll in New Zealand. There is ongoing strong market growth in longer toilet rolls, with consumers loving the convenience of not having to change the roll so often.

Treasures is celebrating quality sleep

26 Aug 2014

Our latest television commercial celebrates quality sleep… and shows how our ultra absorbent Treasures nappies can go the distance overnight! We hope you love watching it as much as we loved making it!