Asaleo Care officially launches its $23 million manufacturing upgrade

20 Nov 2019

  Investment secures future of its Kawerau facility and further improves its sustainability

Asaleo Care officially opened its $23 million equipment and manufacturing upgrade today at a ceremony attended by approximately 150 guests and dignitaries to mark the next phase of growth for the Kawerau site and for the Company.

The Kawerau investment was made to introduce a 109-metre long, leading-edge US-made Forte converting equipment and new packaging equipment. The new equipment enables the Company to enhance its Tork product range, including adding new toilet roll products, making product design and quality improvements, and improving its packaging to reduce waste and increase functionality.    

Sid Takla, Asaleo Care’s CEO and Managing Director, who was joined by Kawerau’s Mayor Malcolm Campbell in the opening ceremonies, says the Company has invested in the future of New Zealand’s manufacturing sector, local jobs, businesses and economy and the Kawerau and Bay of Plenty communities.

“New Zealand is an attractive  and compelling country to invest in, and with our well-established site, our hard-working and dedicated team, our strong, long-standing partnership with the Ngati Tuwharetoa iwi, there is no doubt – this is the right place to be for Tork’s next phase of growth.”

Tork is the global leader in professional hygiene that develops and provides products and services for the commercial, public, health care, food service and industrial sectors.

In addition to Tork, Kawerau site’s 200 employees manufacture the nation’s favourite, iconic brands of toilet and facial tissue and paper towel – Purex, Sorbent and Handee. The site, which has been operating for close to 65 years, is the only tissue paper producing plant in New Zealand and exports more than $120 million of products through the Port of Tauranga annually. The site uses renewable energy from geothermal steam for its papermaking process, reducing its greenhouse gas emissions by 46 per cent.

Mr Takla said that “when combined with the benefits of our responsible forestry and sourcing, our ethical supply chain and our approach to human rights, our customers and consumers can be certain, Tork provides some of the most environmentally sound products and service available in New Zealand today.”

Installation and commissioning of the project was completed injury-free and on time, taking around 41,200 hours in total.